ABOUT THE BRAND
The striking fabric selection (from vintage foulards, noble velvets to tribal handcrafts) as well as its reinterpretation into fancy designs make the brand stand out in its industry.
The French-Austrian Verena Berlisg has created the brand in 2005. She is also the Designer of the unique bags.
Verena has the ability to pick out eye-catching fabrics and handcrafts and has also the vision to transform them into unique accessories.
Read more about Verena here.
Unique Allure does not take part in mass-production. All fabrics & materials are hand-selected and are often sourced from far-flung destinations by Verena herself.
This makes the collection more exclusive as far as the editions are limited and most pieces are one-of-a-kind, not two pieces look alike!
Each bag becomes a piece of art thanks to the various designs, prints and the rarity of the materials used (mostly vintage or handmade).
Unique Allure strives to make exclusive and eye-catching pieces that exhibit unique craftsmanship and innovative designs. Unique Allure bags are meant for women looking for individuality.
ABOUT THE DESIGNER
Verena Berlisg, the founder of Unique Allure, is a creative polymath and a globetrotter after all.
After starting out in Marketing and Sales in the luxury industry, Verena Berlisg sets up ‘Unique Allure’, when she spotted that not only her friends, but also the international buyers, wanted her own designs: Foulard Bags, made out of vintage scarves collected in flea-markets and second hand shops.
She calls it a ‘happy accident’ today. At first she started to make the bags for herself, in the evening after work. But when her friends and acquaintances placed orders and the press started to catch interest in her bags, it created a snowball effect!
Since 2011, Verena dedicates 100% of her time to her design activity and her brand.
She spends part of each year travelling and sourcing beautiful fabrics, vintage garments and handcrafts in Colombian villages, Parisian flea markets and Italian Fabric Showrooms.
When she’s back in Paris, she transforms these finds in beautiful bags. They are always limited editions or unique pieces.
By giving a new lease of life to certain handcrafts and fabrics, Verena has adopted the current ‘upcycling movement’ long before it went mainstream.
‘I love items with history and cultural heritage.’… ‘I also love materials like natural leather or velvet who get their patina over the years. You can read its stories by looking at the marks and spots.’…. ‘Have you ever seen a silk foulard dyed out because of the sun? It’s beautiful!’
Verena has the ability to pick out eye-catching fabrics and handcrafts and has also the vision to transform them into unique accessories.
She strives to make exclusive and eye-catching pieces that exhibit unique craftsmanship and innovative designs. Her bags are meant for women looking for individuality.